Marketing Services
Webbhuset now offers digital marketing services as a complement to our technical solutions. With expertise in both strategy and operational execution, we help you achieve concrete business goals like increased visibility, more qualified leads, and stronger customer relationships.

Digital Marketing That Drives Business Forward
We help you be visible where your customers are searching, take a stand in the right channels, and follow up on the results. With search engine optimization, advertising, content, and analysis, we ensure your digital marketing ties together from the first click to conversion.
Whether the goal is more qualified leads, strengthened brand awareness, or better customer journeys, we help you create marketing that is both measurable and meaningful. Everything we do is based on data, clear goals, and your existing technical environment so that every effort builds on what you already have.
It's not about being visible everywhere but being visible in the right places.
What we focus on:
Increased visibility
We make sure you are visible where your customers search through search engine optimization, ads, and relevant content.
More qualified leads
Through data-driven advertising and optimized landing pages, we help you reach the right audiences, not just more.
Stronger customer relationships
With content that engages and creates value, you build long-term relationships with both new and existing customers.
SEO
Being visible organically in search engines builds long-term trust and drives relevant traffic to your website.
Through strategic content work and technical optimization, we help you reach the right target audiences without paying for each click.
We can help you with:
Keyword analysis & strategy with tools like Semrush and Google Search Console
Search-optimized articles and landing pages
Optimization of existing material, e.g., meta texts
Competitor analyses - Identify what your competitors are ranking on
Results tracking over time in Looker Studio / Analytics


Advertising & follow-up
With the right advertising, you reach the right audience at the right time and with the right message.
We create, optimize, and analyze campaigns in Google, Meta, and LinkedIn to drive traffic, leads, and sales, always with a focus on measurable effect.
We can help you with:
Develop materials and create ads for Google Ads, LinkedIn Campaign Manager, Meta Ads, Microsoft Ads, etc.
Choose and adapt ad formats – e.g., image, video, carousel, and keywords based on channel and goal
Set up advertising and manage budget
Gather statistics on campaigns/advertising
Articles & newsletters
We create content that builds trust and strengthens the brand.
Through interview-based articles and customer cases, we highlight real results and stories from your business.
We can help you with:
Conduct interviews to write articles/customer cases and publish them on the website
Interview, transcribe, correct, design and layout, publishing
Send out content in newsletters via your existing tool, e.g., after publication or for campaign purposes (e.g., Apsis, Active Campaign, Mandrill)
Automate mailings, e.g., upon contact requests or other events on the site
Examples of customer cases: Luna-toolstore


CMS - content & training
Whether you need to build new content pages, translate material, or get a quick overview of the tool, we are available to support your work with Webbhuset's CMS.
We can help you with:
Build content pages and layout
Review and quality-assure content before publishing
Assist with page translation with support from our AI translation assistant
Review of our CMS
Analysis and follow-up
Through continuous follow-up on goals, traffic, and campaign results, we help you make smarter decisions and optimize your marketing.
We can help you with:
Set goals and present statistics for goal follow-up per month
Follow up and present key figures for the website (visits, activity, channels, landing pages, etc.)
Follow up statistics from marketing activities, e.g., ads in Google Ads, Meta, LinkedIn, Microsoft, etc.
Use tools like Google Analytics 4 and Looker Studio to visualize and compile key figures
Provide improvement suggestions

Do you want to know more?
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