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NordEye
NordEye

Scalable and future-proof e‑commerce for Axel Johnson International

Axel Johnson International is a part of the Axel Johnson group (which has a total turnover of 87 billion). Axel Johnson International (Axinter.com) is primarily focused on Business to Business within 6 different business areas where Nordeye is included in Transport Solutions.

Results

  • Conversion-optimized page

  • 4 months from start to complete e‑commerce

  • Future-proof, stable e‑commerce

Background

Axinter's business area Transport Solutions offers solutions in transport security and vehicle components to transport companies, truck and lorry owners, airlines, and more. Nordeye is a B2C Shop and a way to reach directly to the end customer with lighting products for cars, trucks, tractors, and more.

The challenge

From a blank slate to e‑commerce launch in Sweden with 2,000 SKUs in less than 4 months. Since Nordeye is a new company in the Axinter group, there were no clear requirements to start from, and we developed them together with Nordeye. As other group companies had access to product range, warehouse picking and packing, an integration between several different systems became absolutely crucial.

Solution

With a short deadline to launch before the peak season, it became extra important with an agile working method where we continuously defined the requirements and together developed the best possible solution for each new challenge. With Webbhuset E‑com as a base and Webbhuset's long experience in driving projects, we were able to launch a clear and comprehensive e‑commerce well within budget and on deadline.

Results

A swift delivery that met both deadline and budget. Thanks to an agile and efficient working method together with Axinter. When Axinter contacted Webbhuset, there was a need to effectively launch an e‑commerce solution with scalability and quick time-to-market as the main purpose. To drive continuous development close to the business, Nordeye chose to go with Webbhuset as a supplier since proximity and continuity to project managers and developers have been key to a successful e‑commerce implementation and operation. The challenge for Nordeye has also been to maintain a close dialogue between the Performance marketing agency, SEO agency, internal operations, and Webbhuset to drive the e‑commerce in the right direction. Visit Nordeye.

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Quick Time to Market and Conversion-Optimized Design - Webbhuset